Storm hits, homeowner opens ChatGPT. Are you one of the three names?
Roof replacement and storm damage are urgent, high-ticket decisions, and homeowners increasingly start them with an assistant. AnswerSignal measures whether AI recommends your crew, which contractors it recommends instead, and the fastest changes to close that gap.
- Typical roof replacement ticket
- $12,000+
- Decision window after storm damage
- 24 hrs
- To measure your company
- 60 sec
Typical roof replacement ticket
Decision window after storm damage
To measure your company
Every answer that names someone else is a customer you never hear from.
There is no ad slot and no second page. Assistants name a short list, and the businesses on it receive the enquiry.
- Storm-driven demand arrives all at once, and the contractors named in AI answers absorb it first.
- Insurance claim questions steer homeowners to whichever roofer explains the process publicly.
- Service-area coverage is unclear to assistants, so you are left out of nearby suburb answers.
- Manufacturer certifications and warranty terms — your strongest proof — are unreadable to models.
The questions we test for roofers
Real buying questions, generated for your city and services, then run against leading assistants. Every business named in every answer is recorded.
Best roofing company in {city} for storm damage?
Who replaces a hail damaged roof in {city} and handles insurance claims?
Top rated roofer near {city} with a lifetime warranty?
Emergency roof repair in {city} tonight?
How much does a new roof cost in {city} and who should I call?
Metal roof installers in {city}?
What AnswerSignal measures
Service-area coverage
Recommendation share tested across every suburb and town you actually serve, not just your headquarters city.
Job-type presence
Replacement, repair, storm and insurance claim questions measured independently.
Credential visibility
Whether certifications, licensing, warranties and financing are stated in a way assistants can cite.
Example report · illustrative roofing business
Summit Ridge Roofing — Dallas, TX
AI Customer Acquisition Score™
Grade C · 58
26% recommendation share across 52 tested questions
Estimated revenue opportunity: $184,000 / year
Recommendation share
- Lone Star Exteriors61%
- Trinity Roof Works44%
- Summit Ridge Roofing (you)26%
- Bluebonnet Roofing19%
Top 5 recommended actions
What was observed, why it matters, and what to do — ordered by expected impact.
Publish a page per city you serve
Suburb questions named competitors because no page tied you to those areas.
Add an insurance claim guide
Claim handling was the deciding factor in most storm answers measured.
State manufacturer certifications on the homepage
Certifications are the credential assistants quote when ranking roofers.
Add emergency response hours and phone in schema
Urgent repair answers favor contractors with stated availability.
Publish typical project cost ranges
Cost questions are the most common entry point to roofing answers.
How it works
- Step 1
Add your business
Name, website, city and competitors. Thirty seconds.
- Step 2
We read your site
Measured evidence from your pages — never assumptions.
- Step 3
We ask the assistants
Dozens of real roofing buying questions, run and recorded.
- Step 4
You get the report
Score, competitors and a prioritized action list.
Plans
Start with a free audit. Upgrade to monitor, compare and improve every month.
Starter
See whether AI recommends your business today.
Free
- 1 business profile
- 3 tracked competitors
- Monthly AI recommendation check
- AI Customer Acquisition Score™
- Top 3 recommended actions
Professional
Win more customer questions than your competitors.
$99/month
- 5 business profiles
- 10 tracked competitors
- Weekly AI monitoring
- Competitor intelligence
- AI citation monitoring
- Full growth opportunity roadmap
Agency
Manage a portfolio of client businesses.
$499/month
- White-label reports
- Unlimited businesses
- Team accounts
- Client dashboard
- API access (coming soon)
Enterprise
Multi-market coverage with procurement support.
Custom
- Unlimited markets and locations
- Custom question sets
- SSO and role controls
- Security review support
- Dedicated success manager
Roofers: frequently asked questions
See where you stand in AI answers today.
- Free audit
- No credit card
- Results in about 60 seconds